About Us


Y&H Mercantile is a contemporary women's and men's clothing boutique on the corner of North 18th Street and East Franklin Street in the historic Shockoe Bottom district of Richmond, VA. 

The shop's style is influenced by music, travel and classic Americana fashion.

Think Erykah Badu and Stevie Nicks meet Steve McQueen and the Ramones.

Our goal is to create an inclusive, inviting atmosphere where you can discover new finds, get great service and above all have fun.

Be yourself. Be beautiful. Share the love!

- Yaa Taah & Hansi 

Visit us in the shop:

1802 East Franklin Street Richmond, VA 23223.

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